Rotorua residents are being urged to be more proactive when it comes to protecting themselves from melanoma.
More than 300 New Zealanders died from melanoma last year.
Molemap Rotorua melanographer Lara Wild said this number was hugely concerning and it was important for people to be more aware of the risks the sun posed to their skin.
She said it was crucial for people to regularly assess the moles on their skin and look out for any changes or irregularities in the colour, size or shape of their moles.
Some of the things to look out for are a mole with a different shape on one side to the other, ragged or blurred edges, pigment spreading into the surrounding skin or uneven colour, she said.