"This hashtag will be monitored by our National Travel Information Service team, who will be standing by to answer any queries and let people know about any incidents or flooding on the key routes to and from the Fieldays so they can try another road if need be," she said.
"We will also be looking to share travel information on electronic message boards around the Waikato, as far north as Auckland, and in other areas such as the Bay of Plenty. These will help people to make informed decisions about what route to take and how long they might expect to spend on their journey.
"Yes, the traffic will be busy during Fieldays and there will be hold ups for some people. This is such a popular event that attracts thousands to our region and we can't change the amount of traffic, but we can make the trip more predictable for people.
"These new initiatives will ensure people can plan when to leave and what time they will arrive. Not only will travellers know what to expect, they will be able to share that information with others."
NZ National Fieldays Society chief executive Jon Calder said Fieldays was happy to work with the Transport Agency to provide a better travel experience to the event.
"With thousands of people travelling to Fieldays via State Highways 1 and 3 and their associated arterial routes, ensuring our customers and visitors have the most expedient travel time to Fieldays is really important," he said.
"If we experience severe weather, road accidents or high levels of congestion, all factors beyond our control, the traffic flow slows dramatically and impacts travel times to Mystery Creek. We acknowledge the massive inconvenience and disruption that this causes our customers and we've been working with the Transport Agency to develop solutions to improve this for Fieldays 2015.
"We have an extremely efficient and effective parking and traffic management program onsite, developed and refined over many years. For an event of Fieldays' size and scale, it works very well. What we can't control is what happens beyond the Mystery Creek gates, but we absolutely recognise that this is a critical influencer on our customer experience.
"By partnering with the Transport Agency, we are able to make travellers aware immediately if there has been an accident or flooding and redirect them to a faster route, as well as keeping them informed of expected travel times via the Transport Agency electronic traffic boards.
"On site we'll be able to send push notifications via the Fieldays App, letting visitors know when traffic is building or if there are major delays.
"This is a fantastic initiative and we're excited to put it into play for Fieldays 2015."
Fieldays will be sharing the link to their website and live travel information will be going up on the loud speaker at the event.
Visitors will also be able to get travel and safety information at the Transport Agency's new look site on the corner of D Street and O Road, by Kiwi's Best Kitchen.
"We will also be showcasing our safer journeys approach to road safety, our new electronic toll points, and there will also be two driving simulators where you can test your driving skills at the site," Mrs Clark said.
"People that come and see us and sign up for info on our updated national travel information service OnTheMove will also go in the draw to win one of four TomTom Go50 GPS devices. We have one to give away on each day of the Fieldays."
