Burger Fuel will be the first to open on site on Friday followed by the remaining tenants as they progress the fit-outs, Mr Bradley said.
The yet-to-be-named west-side development took three months to complete after resource consent was granted in mid-2013. It is around a third the size of the Redwood Centre, also owned by Mr Bradley's company TBP Properties, and provides parking for 100 vehicles.
Floor space for each shop ranges between 50sq m and 80sq m.
Final touches will be completed this week including landscaping, exterior painting, and carparking.
Mr Bradley was cautious at revealing the cost of the single level steel and concrete construction, except that it had "cost a few bucks".
"It's earthquake-proof so it should outlast all of us - it's bullet-proof."
Initial consent problems involving traffic access had been overcome, he said.
A pedestrian crossing at the Old Quarry Rd entry/exit area would provide safe access for schoolchildren from Selwyn Primary School.
Mr Bradley said the development would not affect retail in the central city.
"It's good for Rotorua as it is providing new jobs and allowing existing brands to expand across the city."
Burger Fuel, Te Arawa Fisheries and Best Sushi also have outlets at Redwoods Centre and wanted to have a presence on both sides of the city, he said.
Mr Bradley said he had stipulated quality tenants on the lease.
"I turned a few down because I only wanted long-term quality tenants and I have got really good tenants as a result."
He said he had no immediate plans to begin a new development.
"But that could change after I have a short break - I will feel energised again."
Four Square Selwyn Heights manager Purvi Patel said they were opening a second store under a different brand at the shopping centre in late April.
"We will be in a new store which our regular customers will enjoy," she said.