"We're hoping the council will take notice," Mr Heather said.
A typical farmer's submission reads: "I am a farmer and ratepayer in the Rotorua Lakes district. My annual rates are $13,423.
"Under the Long-term Plan 2015 my rates will be $18,411, a 37 per cent change."
Common requests from these rural submitters include a change to rates calculations, which currently emphasise a property's capital value, and a more targeted approach to charging for council services.
Capital spending projects, such as the proposed redevelopment of Rotorua's Aquatic Centre, are also criticised by many rural submitters - although they do receive support from others.
"We believe that people use services in Rotorua, not properties," Mr Heather said.
Some of the other concerns voiced by submitters could be considered less contentious.
Rotorua artist Lesley Haddon wants the council to do something about the city's stray animals, an issue recently reported on by the Rotorua Daily Post.
"I saw three feral cats in poor condition [at the landfill], one in particular could hardly walk," Ms Haddon said.
"Someone needs to take responsibility ... there needs to be a change of attitude."
She said the council should take note of programmes elsewhere in the country that promote the collection of food scraps, keeping them away from landfill sites and minimising the attraction to animals.
Taking a different slant on public health, a submission made on behalf of the Lakes Auahi Kore/Smokefree Coalition looks to do away with people smoking in busy public spaces such as Eat Streat and Kuirau Park.
And skateboarding pops up in two submissions.
Builder Douglas Yeandle will present a planned addition to the existing skatepark on Ranolf St, arguing an upgrade to the "old and very outdated" facility would be beneficial for the community.
But another submitter seems to take rather a more dim view of the sport, bemoaning the presence of skaters in the CBD. "Skateboards on footpaths - crazy idea."