Spare a thought for women's clothing retailer Glassons, which has suffered the sharp edge and blunt force of social media outrage over the past week or two.
Of course, Glassons deserved a bit of stick for the use of mannequins so skinny their ribs were showing. Maybe such models represent some of the women and girls who shop there, and you're never going to be able to represent all shapes and sizes of customer, but they should have known they'd be in for some grief over it.
Despite initially defending use of the mannequins (apparently their BMI put them within a healthy weight range) the company eventually came to its senses, removed them and apologised.
Problem is, the controversy gave a great launch platform for yet another outpouring of outrage.
Animal rights group SAFE this week attacked Glassons over its ad featuring a young woman riding a bull. SAFE posted on its Facebook page asking people to complain directly to Glassons and asked the retailer to remove the ad because it was "glamorising the abuse of animals".
