Rotorua Mayor Kevin Winters hit the nail on the head when he said Rotorua District Council would "look like right Charlies" for changing its mind about a free parking trial.
After getting local retailers and shoppers all excited about free parking on a Monday - and receiving praise from local residents and retailers - it has now decided its plan was flawed and has dumped the idea.
Rotorua district councillors voted last week to go ahead with a plan to introduce free parking in the city from Monday, November 5, and every Monday for the month to see if it would attract more people to the city.
However, at an extraordinary meeting of the Rotorua District Council on Tuesday, the proposal was narrowly voted down.
The free parking trial was designed to address concerns of retailers and customers at the downturn of shoppers within the central business district, mainly because of a perceived problem created by the introduction of pay-and-display parking meters.