The same day we celebrate the generosity of locals who gave to our Christmas Appeal can drive last night, we reveal a small insight into the horrifying extent of poverty in our community.
A new report says one in four children is growing up in poverty, and, among Maori, one in three is struggling.
Those who work with the needy say they've been run off their feet.
They're seeing families who can't make ends meet, increasing debt, sick and hungry children, and there's been a run on beds, blankets and linen.
St Vincent de Paul workers say they are feeding up to 100 hungry children a night.