Today is the start of three days of workshops, parties and one Latin dance spectacular when the melody of Spanish guitar and the beat of African drums celebrates Cuban culture in the city.
Cuban dancers from Australia and New Zealand are in town to teach, dance and share their culture at the Aotearoa Cuban Festival and members of the public are welcome to take part in the variety of events.
"Cuban music and dance is a lifestyle. We sing and dance when we are happy and when we are sad," said festival artistic director Greydis Montero Liranza.
"First thing in the morning, before we put on the coffee, we put on the music, then you have your coffee and it gets you into the rhythm of the day."
Montero Liranza is originally from Havana, and has been living in Rotorua since 2002. She is an award winning dancer and choreographer, who has travelled the world showcasing the rhythms of Cuba and the Caribbean.