F45 Rotorua has taken its group sessions into members' living rooms via Zoom weekdays 6.30am and 4pm, and 7am Monday to Thursday and Saturday.
Co-owner Alana Acton said memberships had been frozen but they were still engaging with members over social media sharing workouts and recipes.
"A lot of our members are religious with their workout times and are used to seeing other members every day," Acton said.
Some members have asked to continue paying all or part of their membership.
The Gym Tauranga has more than 100 free Les Mills workouts online and is planning to roll out social media challenges and livestream workouts while the gym is closed.
Lisa Chan, who co-owns The Gym with her husband, Lindsay, said working hard to stay relevant with their members on social media, despite having no income, was a testament to the dedication of the industry.
She said the human connection was "everything".
"Growing community is really what a gym is about, it's that human element," she said.
"Anywhere can have treadmills and cross trainers."
Thirty One Ten CrossFit Tauranga co-owner Nicola Doig said the crossfit community was tight-knit.
She and husband Roan have put plans in place to keep the business running including live sessions and loaning members equipment.
The way they engage with members has been evolving as they find their feet in the uncharted territory of no income or contact, and free body weight exercises are available.