Whakatane cousins Shaianne and Merritt Stowell say they are accidental entrepreneurs.
The Whakatane High School Year 11 business studies students formed Streem Innovations at the start of the year and came up with a product concept as part of their Level 1 NCEA curriculum.
Their initial idea to publish a booklet providing information on local bush walks and tracks was simplistic at the start and the cousins said they would have been happy selling 50 booklets at the completion of the process.
However, their concept evolved dramatically with the help of teacher Linda Bonne, mentor William Stewart and Awanuiarangi's Thomas Mitai.
Walking With the Ancestors is the name of the pocket-sized booklet, and its popularity has become evident even before its printing.