"Gutted" Springfield, Rotorua residents have woken up this morning to the three-storey cellphone tower they petitioned against in their area.
The residents managed to gather 737 signatures on an online petition, and there was also a physical petition to stop its installation.
Petition co-ordinator Nilamani Wright's concerns centred around effects on health and property values.
Wright said seeing the tower go up today has left her "absolutely disappointed".