Murupara's April O'Brien is on a mission to collect 100 gifts before Christmas.
For the second year running the volunteer is taking it upon herself to ensure local youngsters have a little sparkle at Christmas time.
"It's been a tough year for many in Murupara and surrounding districts so we are asking for help so we can do something special for the children, all who deserve a bit of magic in their lives.
"We have 100 registered children aged between 0 and 16 within the Murupara Ward and I am hoping to have presents for each and every one of them."
O'Brien said Dr Lance O'Sullivan, who spent time in Murupara as a newly graduated doctor, had given a monetary donation to the toy drive.