Rotorua motels are forging their own path through the online booking market, as the Motel Association of New Zealand calls for an investigation into the role of offshore booking sites.
The association's chief executive, Michael Baines, said offshore travel giants were handling about a third of sales for the motel sector, a figure set to continue growing. He said the Government needed to step in to ensure overseas companies were adhering to local laws.
The Rotorua Daily Post reported in April that the Rotorua Association of Motels had launched its own website to compete with unregulated, third-party booking agents who took a cut out of sales.
Rotorua association president Barry Mabey said he hoped to see an increase in traffic after three months.
"It's a three-month projection before we start seeing too much ... it will show benefits."