"We had 66 registrations, 20 more than last year."
Mrs Wray said the nine service providers who attended the event were out there in the community working to help mothers and babies and give support when needed.
She said there had been positive feedback from attendees; with women feeling more confident about breastfeeding in public and awareness of where to go for support.
Best friends Janey Kahu and Phoebe Sinnott were there with their babies, Abel-Jaxson Kahu and Marley Hoani, both 8 weeks old.
Ms Sinnott said it was a nice time to meet other mums and to find out extra information.
"Breastfeeding is good for the health of the baby and bonding between mum and child, especially if they don't bond straight away . . . it's also good for the bank account.
"[Big Latch On] has a good set-up and [The Harvest Centre] is a big space. It's great they have extra activities for the older kids, we came to get out of the house," Mrs Kahu said.
Having recently moved to Rotorua from Brisbane, Leaona Pilling said the event was a good opportunity to meet other local mothers.
She was there with her son, 5-month-old Alexander Roycroft.
"Breastfeeding was hard work at the beginning, but the cost is free and it's good for the baby."
Plunket community services co-ordinator Louise Perese said every year they came along to support the Big Latch On and local mothers.
"If [mums] can breastfeed, breastfeeding is a good start for babies, it's nutritious."
Owhata resident Nicki Pugh attended with her two kids; 2-year-old Jayden and 10-week-old Indiana.
"I needed help, my two kids were tongue-tied, so it's amazing to have got this far with breastfeeding."
Kawaha Point resident Kelly Winiata was at the event with her third child, Eden Winiata, who is 6 months old.
"I had trouble breastfeeding Eden as she was tongue-tied. I thought I'd come support the groups who supported me."
La Leche League New Zealand Rotorua leader Christine Kirby-Sing said the organisation offered parent-to-parent support groups and a place for mums to contact.
"The most important breastfeeding success is support. There is power in meeting other parents doing the same thing.
"The more connected the community, the more they know where to go for help."