If you've spent time on social media in the past few weeks you may have come across the term "Gigatown".
It refers to a nationwide competition to be the first southern hemisphere town to access a 1 gigabit per second internet connection.
As organisers say, the town with "the loudestvoice" will be New Zealand's first Gigatown. The opportunities from this would provide a boost for local business, education and more.
But it's up to us all to add to the local chorus of voices and bring that big prize home.
Ben Deller, marketing manager for local broadband and phone retailer Now, says the upgrade could be "transformational" for Rotorua and attract businesses and money into the city from places like Auckland.
Rachel Warrender, director of dubzz Digital Marketing, says winning it could make a huge difference to Rotorua.
To support Rotorua's bid go to www.gigatown.co.nz and register, selecting Rotorua as your town.
Then use #gigatownrotorua or #gigatownrot on Twitter, YouTube, Instagram and Flickr or on public Facebook pages (Gigatown fan pages) and public groups you nominate.
