Hump Bridge Milk opened this month and the feedback has been overwhelmingly positive, Chris says.
"People love the milk because it's natural — it hasn't had the goodness stripped out of it."
And people love the glass bottles, both for environmental and nostalgic reasons.
Customers also report the milk tastes and pours better from a glass bottle.
Chris says people love pouring the milk on their porridge or cereal, or adding a dash to their tea and coffee.
"People are also experimenting making butter and cheese. Raw milk is certainly not everyone's cup of tea, but a lot of people are saying they'd never buy supermarket milk again."
Mike and Chris have gone above and beyond to comply with food and safety requirements and gain council consent, and the milk is regularly sent to Hamilton and Auckland for testing.
The shop is self-service, but Chris and Mike are sometimes on-site to help people fill their bottles or have a chat.
"It's Mike's favourite part of the business," Chris says. "He loves meeting new people and sharing the benefits of fresh, raw milk."
¦Hump Bridge Milk is at 161 Pokuru Rd, open seven days a week 7am to 7pm. The vending machines only accept cash. Find Hump Bridge Milk on Facebook or contact 0274 858 767 or info@humpbridgemilk.co.nz