There have been 30 unwanted Christmas gifts listed by Bay of Plenty sellers on Trade Me so far.
There were 19 unwanted gifts listed in Tauranga, Te Puke, Katikati and Mount Maunganui before 8am on Boxing Day.
The gifts which did not make the mark locally included a boy's Lego school bag, a diamond cluster style ring and a Connect 4 board game from a "well-meaning Aunt".
The most common unwanted Christmas gift was an Ultra Sabre, an item listed for sale about four times by Rotorua sellers.
Trade Me senior communications adviser Logan Mudge said the annual unwanted gift sale had started early on Trade Me with nearly 700 gifts up on site before 8am on Boxing Day.