Envirohub Bay of Plenty manager Alexandra Walters said people had been dropping off televisions in waves.
"Some days we might have seven televisions dropped off, but when you run an ad or story in the paper we might get 75 in one day from that."
Ms Walters said the initiative was a community service and offered safe collection of items that could be expensive and hazardous to dispose of.
"The people who drop things off are very appreciative," she said.
"If they hadn't had a way to manage this we could actually see a lot of dumping happening."
Televisions contained hazardous materials that could be harmful if released into soil or waterways, as well as valuable components such as copper and steel that could be recycled locally, or sent overseas to specialist facilities.
Ministry for the Environment director of operations Mike Mendonca said safe recycling reduced the risk of contamination, minimised waste going to landfills and meant tonnes of waste could be recycled and re-used in other products.
"However, the Government subsidy to recycle unwanted TVs will end soon. Once a region's TV collection quota is met, New Zealanders will be required to pay more to dispose of their sets responsibly and fewer collection points will be available once the programme ends.
"We're urging anyone with an unwanted TV to visit www.tvtakeback.govt.nz to find out the best option."
To drop televisions off in Tauranga and the Western Bay of Plenty, people can visit Envirohub Bay of Plenty in the Historic Village on 17th Ave from 10am to 4pm weekdays or 10am to 2pm Saturdays.