Fish & Game NZ was expecting a "massive" turn-out of anglers this weekend for the opening of the new freshwater fishing season, which kicked off Saturday, October 1.
Chief executive Corina Jordan says the start of the new season seldom falls on a Saturday.
"It isn't quite once in a blue moon, but many anglers and their families will certainly treat the season start as a rare event to celebrate," she says.
"Getting out for the start of the fishing season is a long-held tradition for many Kiwis but normally lots of people have to wait until a weekend if opening falls on a workday.
"So, yes, it makes this opening special and we're anticipating a massive turnout as a result, with tens of thousands of people hitting lakes and rivers throughout the country."
Fish & Game, funded solely through angling and hunting licences, is encouraged that sales are up on last season.
"This probably partly reflects the relatively settled weather we've had so far this spring," says Jordan, "but Covid is likely still playing a role in recruitment too.
"The last two or three years have been tough for many New Zealanders; it was great to see an increase in angling activity following the lockdowns - people made the connection that outdoor pursuits help improve wellbeing."