A person is seriously injured after crashing into a lamp post in Te Puke.
The incident happened at the intersection of Jocelyn and Jellicoe Sts just before 3pm, a police spokeswoman said.
A St John spokeswoman said one person was taken to Tauranga Hospital in a serious condition.
PowerCo had been notified about damage to the lamp post, she said.
PowerCo was not reporting any outages in the area as a result of the crash.