One of New Zealand's most successful film directors, Taika Waititi, has caused a huge outcry with his comment that Kiwis are "racist as f***".
The comment was made during an interview with musician Ruban Nielson for British magazine Dazed and Confused.
Understandably, this comment has provoked outrage. After all, someone who is a racist must be a terrible person, right?
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Not necessarily. There aren't many people out there who would gleefully admit to being racist, and those that do always have a reason they believe justifies their prejudice. They don't think of themselves as bad people either, but believe they are confronting an uncomfortable truth.