The highly developed northern end of Mount Maunganui should be declared a special visitor and tourist precinct overseen by a high-powered committee.
Mount resident Max Lewis' new vision for the Mount from Rata St to Adams Ave was due to be put to tonight's meeting of the Tauranga City Council's community development committee.
His idea for a visitor and tourism precinct was in response to the call for submissions to improve Mount Maunganui.
Mr Lewis seeks to empower a committee of Mount business interests and other "competent persons" to manage and expand tourist and visitor growth at the Mount.
"The council should capitalise on the Mount's already world famous reputation and maximise its tourist potential," he said.