"A lot of the public said, we don't need a homeless women shelter in Tauranga because there's no homeless women in Tauranga."
Angela Wallace is the general manager of Tauranga's first Women's shelter.
It's a world away from her previous life as a creative designer for Hollywood movies.
"I was dressing sets on jobs like the Narnia films, the Lion the Witch and the Wardrobe, Prince Caspian, Yogi Bear."
"They're completely different worlds," she said. "You're working in an imaginary, fabricated world, whereas here it's so grounded in reality. We are dealing with people in crisis, women in crisis. People with real problems."