This nation is every day saturated in sexual imagery, staring us in the face wherever we go and whatever we do. The advertising industry in all media, including billboards visible to everybody irrespective of age, unashamedly use sex to sell anything from underwear to perfume to motor vehicles; television, books, magazines and newspapers serve up a regular diet of salacious stories, articles and images of partly-clad or naked women and men, often in the act of intercourse.
Advertisements for Viagra and Cialis and a string of other drugs designed to restore or increase sexual performance regularly crop up on television and in magazines, along with those Sex for Life ads we find sprinkled through newspapers day in and day out.
Anyone with a computer and an internet link can spend a full 24 hours looking at cyberspace sex and porn sites - from nudity to hardcore heterosexual and homosexual sex to bestiality and other utter depravity - without it costing a cent. And by the end of the day there would still be several days of viewing left.
In a land awash with sexual titillation aimed at everybody from little children to the intellectually disabled to the aged, movies such as Fifty Shades - all three of them - are going to make little difference.
I'm not surprised, either, that customers are already moaning because the first sex scene doesn't come to the screen until 40 minutes into the film.
Fifty Shades of Grey, and its sequels, all of which I skimmed years ago during the outcry when they were published, is simply a vehicle by which to present a series of nauseating B&D sex scenes, strung together with screeds of indifferent prose, much of it interminable justifications of the behaviour of the two principal characters.
When I finished the trilogy, I knew I shouldn't have bothered.
Says Bob McCoskrie, director of Family First: "The premise of the movie is that a woman who is humiliated, abused, controlled, entrapped, coerced, manipulated and tortured is somehow an 'empowered' woman. And a man who is possessive, controlling, violent, jealous and coercive is somehow showing 'true love'.
"These are foul and dangerous lies. This movie, and the book it is based on, simply glamorises sexual violence and should be rejected by everyone who is concerned about family and sexual violence."
He's right, of course. But, however much I admire him and others who persevere in trying to uphold traditional morality, in a land awash with sexual titillation aimed at everybody, suggesting a sordid movie featuring sexual violence might make matters worse is a tad ingenuous.
The real damage was done decades ago.
-garth.george@hotmail.co.nz
