About 45 food parcels a day were given to needy families in the weeks leading up to Christmas.
Tauranga Foodbank is hoping the money and food raised by the Bay of Plenty Times Christmas Appeal will last until mid-next year after the best fundraising effort in memory, said manager Nicki Goodwin.
"It has been phenomenal, that's the only word I can think of to describe it," she said.
"The generosity of everyone from individuals, families, businesses, other community groups, it's just non-stop. None of us have ever seen anything like it."
Mrs Goodwin said the past three weeks had been "frantic but cool".