Turning another year older is an interesting study in human psychology. When we wake up on our birthday, we are only one day older than when we went to sleep the night before.
And yet such is the way we are set up to log the passing of time, it's easy to feel that, with the tick of the clock at midnight, the whole fairytale has come crashing down and you're sitting in a pumpkin instead of a horse-drawn carriage.
At some key point that is different for everyone but hovers around the age of 25, we are no longer stoked to be a year older. And when overnight you can suddenly be a decade older, it's even worse.
Today is my husband's 30th birthday. Being a few years older than him I have had time to adjust to the shock of saying goodbye to what is largely seen as the "fun" decade of adulthood. But it wasn't so long ago that I have forgotten how bittersweet the day felt.
Yes, people make a bit more effort with the composition of the birthday message on your Facebook wall. The cards are more numerous and of a slightly better quality and the pedestal we get put on for one day of the year is definitely raised a bit higher.