They cause wrinkles and cancer but unlike cigarettes, sunbed sessions can be bought by your average teenage girl who just wants what every teenage girl wants - to look hot.
While a 16-year-old wanting to look cool will get turned away when she asks for a packet of smokes, if she goes into her local tanning salon wanting to look brown she'll likely be given about 10 minutes on a bed known to cause the same disease as the ciggies.
Owners of sunbeds were put on notice by the Commerce Commission this week and effectively told to stop promoting their fictional health benefits.
In a letter to about 280 operators and distributors nationally, the Commission cautioned the industry under the Fair Trading Act about overstating the benefits of sunbed use and understating the risks.
But the sunbed saga has become more focused on Tauranga as the week has gone on with Kathryn Wilson, a mum of two who lives in the city, coming out with her shocking story of survival, after being diagnosed with malignant melanoma.