The boom times have returned to Papamoa prompting speculation the area could become a "mini Gold Coast".
Perish the thought.
The Bay of Plenty Times Weekend revealed a number of major projects in the growing suburb including a new Catholic primary school, two new lifestyle villages, a new kindergarten and - eventually - a shopping centre to rival Bayfair.
The developer driving the boom, Bill Miller, of Bluehaven Management, says people are coming from all over the world - Germany, England and South Africa - to buy at Wairakei.
Bluehaven has the rights to develop half the 200ha of residential-zoned land lying between the Wairakei Stream and the new motorway.