There should be few people surprised at the level of interest generated by security camera footage showing stand-in England rugby captain Mike Tindall and a mystery blonde in a Queenstown bar.
For the benefit of those living under a rock, Tindall has garnered all sorts of unwanted attention after the release of the grainy security camera footage which appears to show him getting intimate with a young blonde woman.
In recent times, Tindall has hit the headlines not so much for his rugby exploits, but for his marriage to the Queen's granddaughter, Zara Phillips, who made a surprise early landing in New Zealand on Wednesday night.
What the security camera footage and ensuing furore have done is illustrate the fascination that large portions of modern society have with celebrities, and anything hinting at sex or some sort of a scandal.