At an age when most people contemplate putting their feet up, Claude Stratford set out to build a global empire.
The 102-year-old founder of the natural health and beauty products company Comvita died on Wednesday.
The pioneering businessman, philanthropist and Queen's Service Medal recipient died just six weeks shy of his 103rd birthday.
Mr Stratford founded his company in 1974 at the age of 63, making and selling a range of bee products from the basement of his Paengaroa home.
From its humble beginnings, the business, which was meant to be a small retirement venture, grew into a global phenomenon, earning more than $100 million in annual sales in 18 overseas markets.