Amy Campbell aims to open Tauranga's most child-friendly cafe early next year where children are welcomed and supervised while mums can relax over a coffee, pilates class or beauty treatment.
The PlayCafe, based at Ms Campbell's existing business, Craft Collective, will include a cafe and separate supervised play areas for under 2s and over 2s.
A weekly timetable of activities - including children's yoga, music and story time and pilates and beauty treatments for mums - will be advertised each week.
There will be a rotating roster of visiting services. "It's kind of taken on a life of its own," Ms Campbell said.
A busy mum of two girls, Ms Campbell hopes PlayCafe will become a community asset and is encouraging women to show their support by making a donation through the PlayCafe Pledge Me webpage.