Calling all business, organisations and clubs - the Bay of Plenty Times Fill the Boot campaign is happening!
On Thursday next week, the Bay of Plenty Times and The Hits will use branded cars to travel throughout Tauranga to collect food for the Tauranga Community Foodbank.
NZME brand engagement and partnership manager Kat Hicks said the Fill the Boot campaign was all about getting as many non-perishable food items as possible for the foodbank "to help as many people as we can for Christmas".
The campaign is part of the Bay of Plenty Times Christmas Appeal which kicked off on November 10 this year and has run every year since 2011.
Hicks called on people to register their business or organisation via The Hits' website "to let us know they have a collection to collect, and we will be there". Register here: