A 7-year-old Tauranga boy was flown to Starship Hospital in a serious condition last night after being hit by a car in Welcome Bay.
The car hit the child on Meander Drive about 6pm, Senior Sergeant Shannon Clifford said.
A witness told the Bay of Plenty Times she heard the boy crying for his mum as he lay on the road while paramedics assessed him.
"I just got off the bus and came around the corner," she said. "I walked over there and the little boy was still lying on the ground.
"When I got here there was just an ambulance but about five minutes later all the police came.