BayTrust has announced a $25,000 grant to help encourage more investment in businesses doing good in the world.
The funds will be used by Tauranga's Enterprise Angels network to help establish a new social enterprise system to better support businesses who are making a social or environmental impact alongside a profit.
Kirsten Joiner, director of Impact Investment for Enterprise Angels, said she believed that was where business was going.
"A lot of investors are saying 'we've made money – now I'm interested in seeing what I can do with my money to make a difference in the world'. We also need to help social enterprises get into a position where they're ready to receive that investment."
The social enterprise system is expected to lay the groundwork required for an investment to successfully take place.