Thousands of people helped to spur on the anticipation of summer fast approaching at the Waihī Beach Summer Kick Off Festival on Saturday.
Crowds flocked to Wilson Park to enjoy food, fun, free live music, and to spend some moolah at the market and stalls.
The festival is in its third year and run by Beach Markets and Waihi Beach Events and Promotions.
Wilson Park catered for the massive gathering which started at 11am with the farmers’ market and crafts stalls open for business.
Local families and visitors made themselves at home in view of the stage and chowed done with grub from local food trucks.