And one of the headliners is a young woman who took her lead from pro-wrestling's glitz and snarling prose behind a microphone - UFC bantamweight champion "Rowdy" Ronda Rousey.
A former Olympic bronze medallist in judo, Rousey's talent in the "octagon", marketability as a star, and signature "trash talk" to draw media attention to her fights made UFC president Dana White completely flipflop on his initial belief that women's MMA would never be seen in UFC.
A lifelong wrestling fan (she took her "Rowdy" moniker from Roddy Piper), Rousey became a UFC mainstay and brought into prominence her group of female training partners, whom she dubbed the "Four Horsewomen" in a homage to the infamous 1980s bad-guy group "The Four Horsemen".
As a result, much of the talk about Rousey's next possible opponent has centred around a gritty Brazilian fighter who, with one gesture, went from virtual unknown to overnight contender in the eyes of many fans.
On April 26, Bethe Correia (9-0) earned a comfortable points decision over UFC newcomer Jessamyn Duke (6-3-1), in a relatively minor women's match that earned attention more through association because Duke is a Horsewoman.
With the MMA television community watching, a smiling Correia held up four fingers to the camera and then pushed one of them down.
It was a clear message that broke through the culture and language barrier - Correia wants to make her way through Rousey's team to get a shot at the champ.
The hype only intensified when the UFC then signed Shayna Baszler (15-9) to face Correia on August 30, with the Brazilian duly knocking out the second Horsewoman in the second round.
Rousey herself has acknowledged Correia as a likely challenger and praised her for creating the "feud" with her group.
"I think it's one of the things that was missing in women's MMA before I came along and I'm glad the girls are taking the hint and making themselves a lot more interesting for the fans.
"The storylines and the back-story is extremely important because the fight becomes more than just about who is athletically better.
"It becomes about who is right."
In the 1980s, the classic "babyface" good guy fighting his way through the Horsemen to get a shot at leader Ric Flair and his world championship was a storyline played out time and again to great success.
Flair's henchmen Tully Blanchard and the Andersons - Ole and Arn - were portrayed as champions in their own right, even if Flair was first among equals.
But for pundits to become transfixed on this concept in MMA, a real sport, is to let the facts get in the way of a good story.
Duke and Baszler can hardly be considered ranked contenders, coming nowhere near Rousey's level, and have lost their last two fights, leaving them in danger of being cut by the UFC, which often uses three losses as the benchmark for a pink slip.
The fourth Horsewoman in Marina Shafir (1-1) - who some experts want the UFC to sign so Correia can complete the set - would have to drop 4.5kg (10 pounds) from featherweight and was wrecked in 37 seconds by an Amanda Bell on a minor MMA organisation's card in August.
Rousey (10-0) probably wants to encourage the still-developing Correia down this path because she also sees it as an easier fight now, rather than later.
Why not artificially talk an opponent up or express fake outrage and anger at them if the hype meant getting an easy night with a big pay cheque?
As fun as this story is, the rest of Correia's 2014 and early 2015 would be better spent facing the likes of Miesha Tate (19-5) and Sara McMann (9-1).
Both are top-ranked fighters who made unsuccessful challenges to Rousey's crown.
Come up the old-fashioned way by taking down the best, and Corriea will get where she needs to go without the smoke and mirrors.
And it won't be because she mowed down Rousey's best friends, but because she is the best fighter to challenge for the title.
Which in itself, is still the best story of all.