The tragic death of another hunter shot outdoors by a friend only serves to reinforce the fact that important safety messages still aren't getting through to those of us who like to hunt as a pastime.
In the latest incident, 26-year-old Mark Vanderley was shot with a hunting rifle early on Sunday morning while part of a group spotlighting for deer.
The incident is still being investigated, but police said the shot was fired by another man in the group. Sadly, this is not the only incident of its sort in recent times.
Cameron McDonald died after being shot in the head while hunting in the south Wairarapa bush early last month. Police are still investigating his death.
In March, Wanaka man Reuben Burke admitted a charge of careless use of a firearm, after shooting his best friend dead when he mistook him for a deer.