Buckle up your kids, their lives could depend upon it.
Police, Plunket and Horizons Regional Council have teamed up to hammer home the need to correctly restrain children in vehicles.
"Children are particularly vulnerable in crashes because they are smaller and have different body shapes," council road safety coordinator Debbie Webster said.
Children up to the age of seven are required to use an approved child restraint, while children aged between seven and eight should use a restraint if one is available, Ms Webster said.
Research indicated that children should stay in a booster seat until they are 148cm tall. "A booster seat lifts the child up to a position where the vehicle seatbelt will sit against their body in the best position to protect them from injury in a sudden stop or crash."