I don't know much about opera ... but I know what I like. And what I like is what the New Zealand Opera School is doing for Wanganui.
Even someone steeped in the rock music of the 1960s and'70s cannot help but be impressed by the buzz that the two-week Opera School gives to the city each January.
Twenty of New Zealand's most gifted young singers are put through their paces - "opera boot camp", it is known as - at Collegiate School under the demanding eyes (and ears) of some of the world's best tutors.
And, as part of their study, we get a series of public performances, including internationally acclaimed tenor Simon O'Neill and others singing from the Waimarie on Thursday night, and culminating in a grand concert tomorrow evening.
And if that doesn't put a song in your heart - an aria, of course - then there is the boost to the local economy, which has been estimated at up to half-a-million dollars.