Tourism operators are being asked to encourage people riding the Mountains to Sea Cycle Trail this summer to complete a short survey on their experience.
Ruapehu District Council economic development manager Warren Furner said the survey data was invaluable in helping to inform trail management and service decisions for anyone with a stake in the trail's long-term success.
"Great Rides aims to have a minimum of 100 completed surveys per year on each of the 22 Great Ride cycle trails throughout NZ."
"Currently Mountains to Sea isn't getting to the minimum 100 completed surveys and we would like to see this target exceeded every year," Furner said.
The survey aims to capture people's feelings and insights on all aspects of the trail experience covering everything from supporting services, information, accommodation, hospitality, transfers, etc. and the trail ride itself.