As a paid-up member of the Promote Whanganui Club (anyone can join - free membership), I do my fair share of talking up Whanganui to anyone who will listen, and sometimes even when they don't.
With Opera Week in full swing and Vintage Weekend on the horizon, Whanganui is in its prime season for showcasing its star attractions.
I'm keen for more people to discover how fantastic Whanganui is - it doesn't need to be a best-kept secret. My target would be Wellingtonians - both retired professionals and families who want a weekend away somewhere new and not too far to travel. Then, of course, the plan is for these people to fall in love with my home town and shift here, preferably buying my house ... a win-win outcome!
Wellington retirees might decide that Wellington-on-a-good-day isn't quite enough anymore after they discover Whanganui's better weather, quality cafes, incredible arts scene, the best little book shop in New Zealand, river walks and market. They will have funds to enjoy their retirement after they sell up in Wellington and buy something amazing here - plus a great place for grandchildren to visit.
For the families, there's a huge range of activities and adventures to be had - just running up and down in the Durie Hill Tower tunnel discovering echoes is a hit, rain or shine. Then I'm keen for these families to also sell up, pocket the capital gain from Wellington and buy in Whanganui, bringing their work-from-home jobs and small businesses with them.