This week's column is the other half of more than one story.
The first is the success of Lorde, the young woman from Auckland who has broken into the international music scene.
She is touted as the great new musical discovery from downunder and the hype has been massive. Much has been said, written and tweeted about her lyrics and image but we hear very little about Joel Little, the producer who created the music and the sound that has carried her so far.
His contribution to the success of Lorde has been overlooked in the rush, the gosh and the gush. He is the other half of the story but has become invisible. She is certainly easier to sell to the youth market than a 30-year-old man with two kids who makes music for a living, so I suspect he has been removed from the image-making machinery despite his undeniable talent.
The lyrics to her songs, without his music, are just words and words may be all she has to steal our hearts away. He is the other half of the success story and I am willing to predict that without his talent she will be a one-hit wonder and within a year she will have disappeared up her own hype.