"We have many things to show you on this river. A first halt where the kōwhai trees, usually golden-flowered, shower down bright red blossoms, red as new-minted sovereigns, and a tui laughs for sheer joie de vivre in the ring of the trees; little dreamy Jerusalem, where the Māori still believe in the kehu, the ghost that brings death and which perches uncannily on the doomed one's gate-post. Māori canoes, old and unpainted, but as graceful in their slender, pea-pod lines as fairy boats; the great stone where green boughs should be laid as an offering to Taniwha, god of the river, enormous rowan trees, laden with brilliant coral berries, guarding the fine Pipiriki Hotel, and after that a river overhung by ferns and native bushes which seem entranced by the delicate beauty of their own reflections in the still water.
"Earth has splendid rivers enough, but can any of them outrival the Whanganui for this pensive charm of green and dusky blue reflections?"
Many other writers including Airini Beautrais, James K Baxter, Janet Frame, Katherine Mansfield and Mark Twain have been inspired by the awa and its communities.