It had the lustre of Olympic gold; it had the TV cameras; it had the action on the big screen ...
It had a sizeable crowd on the river bank, the sunshine, and it had the challenge of the tricks, twists and turns of the Whanganui River.
Sunday's Billy Webb Challenge was a great event - a re-match of the closest finish in Olympic rowing history and a showcase for Whanganui on the 6pm TV news and across the world via livestreamed coverage.
It didn't matter that New Zealand's Olympic champ Mahe Drysdale was not in the best shape of his life and could only finish fifth, or that the man he beat by a coat of paint in that epic single sculls final in Rio, Croatia's Damir Martin, could only manage third.
This was a wonderful Whanganui occasion and, arguably, the best Billy Webb Challenge yet.