Whanganui Chronicle
  • Whanganui Chronicle home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Taranaki
  • National Park
  • Whakapapa
  • Ohakune
  • Raetihi
  • Taihape
  • Marton
  • Feilding
  • Palmerston North

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • New Plymouth
  • Whanganui
  • Palmertson North
  • Levin

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Whanganui Chronicle

Editorial: Men are given so little choice

Paul Brooks
By Paul Brooks
Whanganui Chronicle·
1 Oct, 2017 07:00 PM2 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Paul Brooks

Paul Brooks

BUYING menswear in Whanganui has never been easy. Face it, men have never really been targeted in the marketplace, outside of luxury items like automobiles and lifestyle things like fragrances.

But try to buy basic, but mid-market and comfortable, trousers and shirts, for example, and you're not given a heck of a lot of choice.

The same with shoes.

There seems to be the attitude that men don't like shopping: their wives will buy for them and they'll be happy with what they're given.

Manufacturers are not particularly concerned with looking after the male population, which is why there is so little in the way of selection, variety and sizing.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Want natural fabric? There's a rack over there, or there used to be.

Want something with a bit of colour? Ummm ... we could order something in.

Want different leg lengths in trousers? Ha ha, sir, you must be joking. You have to pay extra to make things fit.

Advertisement
Advertise with NZME.

Anything New Zealand made? Only if you take out a second mortgage.

What about shoes?

We no longer stock men's shoes, but there is a shoe store in the avenue. Just the one, unless you want something in plastic and I know just the place.

Just why half the population is being ignored or treated to second-best is something no one can explain without resorting to patronising porkies.

Men shop. We wear clothes and shoes, use toiletries and like to scrub up occasionally.

We're also discerning shoppers. We know the difference between toxic chemicals and natural products and we don't get sucked in by brand names.

We like variety and we also like comfort.

We also like to dress well for the office or for special occasions.

We're also restricted by budget, so don't try to sell me a T-shirt for $100 just because it's made in a garage in Levin.

Now ask yourself why so many people are starting to look at on-line purchasing.

Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Whanganui Chronicle

Whanganui Chronicle

Ngāti Ruanui files urgent Waitangi Tribunal claim over mining project

02 Jul 10:42 PM
Whanganui Chronicle

Why Whanganui is in for a warmer than normal winter

02 Jul 09:14 PM
Whanganui Chronicle

How a white picket fence symbolises a significant Whanganui family

02 Jul 06:00 PM

There’s more to Hawai‘i than beaches and buffets – here’s how to see it differently

sponsored
Advertisement
Advertise with NZME.

Latest from Whanganui Chronicle

Ngāti Ruanui files urgent Waitangi Tribunal claim over mining project

Ngāti Ruanui files urgent Waitangi Tribunal claim over mining project

02 Jul 10:42 PM

The claim alleges breaches of Treaty principles in fast-track approvals process.

Why Whanganui is in for a warmer than normal winter

Why Whanganui is in for a warmer than normal winter

02 Jul 09:14 PM
How a white picket fence symbolises a significant Whanganui family

How a white picket fence symbolises a significant Whanganui family

02 Jul 06:00 PM
Rangitīkei fencer regains Golden Pliers title

Rangitīkei fencer regains Golden Pliers title

02 Jul 06:00 PM
From early mornings to easy living
sponsored

From early mornings to easy living

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Whanganui Chronicle e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Whanganui Chronicle
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Whanganui Chronicle
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP