With society becoming more conscious of environmental impacts, we are required to change how we run our businesses. How that change happens influences the success of the outcomes and whether collateral damage is inflicted along the way.
Farmers have always tried to manage their impacts inside the farm gate: "Look after the land and it looks after you". We now must focus on the impacts we have in the wider environment, whether that is water quality, climate or providing a habitat for our treasured native fauna.
Once people embrace the culture of change, progress can be rapid. Reducing the use of plastic bags is a topical example where progress was being made by people making choices; did we need the inflexibility of regulation?
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Conservation comment: The tides they are a-changing
My challenge to fellow farmers is to put our energy and innovative minds towards achieving the targeted outcomes within our own farms, rather than resisting the requirement to change.