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Advertise with NZME.Whichever inner-city suburb you identify with, there's no denying that 'Jafa style' can be broken down into these stereotypes
KINGSLAND cool | The land of Kings is well-known for also being the land of the hip, with locals often getting around by foot or bike. Their environmentally conscious approach to life extends to their wardrobes, mixing obscure investment brands with rare (and pricey) hard-to-find vintage pieces. Alternative brands with an eco-conscious focus are all the better for name-dropping said brands into conversation at a nearby organic pop-up coffee stand. Style Icon: Alexa Chung. Picture / Getty. GALLERY: Alexa Chung’s best looks