Sydney-based Kiwi Chloe Hill, a stylist recognised for her fun and eclectic personal style, recently left her role as market editor at Oyster magazine to launch new fashion website Coolpretty.cool.
She has worked in magazines for the past seven years in Australia and the focus of her new venture is to "showcase amazing girls and fashion around the world".
Chloe says she decided to expand her horizons and spend the next year working throughout Europe.
“So except to see me in London, Athens, Rome, Paris, Berlin in the next few months.”
Chloe grew up in Wellington and after travelling all over the world says it is still her favourite city.
She writes on her website that at the core of Coolpretty.cool “we believe that getting dressed should be an inclusive and fun experience”.
A quick look at her Instagram account reveals her colourful and playful sense of fashion — shop the items Chloe is wanting right now below.
