New Plymouth District Council is planning to make the school run safer around New Plymouth Girls' High.
A safety upgrade is being proposed along Mangorei Road between the Northgate intersection and Warangi Street.
The upgrade would include the installation of a pedestrian crossing with traffic lights and an off-road dedicated cycle lane.
In the five years up to April 2021, this key commuter route has seen 14 crashes - not including those at the Mangorei/Northgate intersection - one involving a cyclist, and many more near misses.
NPDC Transport Manager Rui Leitao says it's a high-traffic road with lots going on before and after school, as well as during weekend sports.