A company that specialises in diverting waste from landfill, and turning waste into a resource, says renewed calls for refunds on empty bottles are off the mark.
The focus should be on products with no current recycling options, not products that already achieve relatively high recycling rates.
"New Zealand should be focused on other products which unnecessarily end up in landfill despite international examples of recycling success, such as tyres," 3R Group chief executive Adele Rose said.
3R Group was the project leader for Tyrewise, an initiative that gained widespread industry support for creating a programme diverting a significant portion of the four million passenger and one million truck and bus tyres going to landfill every year to recycling.
"The government has been resistant to the idea of an industry-backed request for mandatory product stewardship for tyres, despite similar schemes in Canada, South Africa and Australia having proven recycling rates between 90 and 100 per cent," Ms Rose said.